Introducing Amazon Go and the world’s most advanced shopping technology

Amazon Go is a new kind of store featuring the world’s most advanced shopping technology. No lines, no checkout – just grab and go! Learn more at http://amazon.com/go
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Four years ago we started to wonder what would shopping look like if you could walk into a store grab what you want and just go what if we could weave the most advanced machine learning computer vision and ai into the very fabric of a store so you never have to wait in life no lines no checkouts no registers welcome to amazon go use the amazon go apt to enter then put away your phone and start shopping it's really that simple take whatever you like anything you pick up is automatically added to your virtual cart if you change your mind about that cupcake just put it back our technology will update your virtual card automatically so how does it work we used computer vision deep learning algorithms that sensor fusion much like you'd find in self-driving cars we call it just walk out technology once you've got everything you want you can just go when you leave are just walk out technology adds up your virtual cart and charges your amazon account your receipt sent straight to the app and you can keep going amazon go no lines no check out no seriously [music]
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